I disagree, they are a fantastic stimulus program for amateur gunsmiths to make their first shotguns. Or if you prefer professionally made guns, you can offer cash (or PlayStations, I guess) to people who are waiting in line and get a fantastic deal!
I thought the DEI programs were to create division amongst employees, so they were less inclined to unionize.
Edit: This is why Amazon does it, at least http://www.cpreview.org/articles/2023/4/how-amazon-combated-worker-solidarity-with-racial-conflict